Privacy Policy

MediaShippers, operated by Entertainment Technologists Development Corp., is a global B2B marketplace for content rights discovery, licensing, distribution, and AI-assisted content intelligence.

The platform connects content sellers, studios, distributors, aggregators, broadcasters, FAST channels, OTT platforms, and other media businesses.

MediaShippers operates as a two-sided marketplace: sellers subscribe to list catalogues, manage rights, and reach buyers; and buyers access the platform free of charge to discover content, receive Platform DNA intelligence, and conduct deal workflows.

This Policy explains how MediaShippers collects, uses, stores, processes, shares, and protects information when users access the website, dashboards, deal rooms, Platform DNA Gene tools, analytics systems, and related services.

MediaShippers processes information in accordance with applicable privacy laws, including the Digital Personal Data Protection Act, 2023 and other relevant data protection regulations.

This Policy applies to all visitors, registered buyers, registered sellers, enterprise clients, API/integration users, white-label users, GCC/EOR service users, and persons submitting information through MediaShippers forms or platform tools.

This Policy does not apply to third-party websites linked from MediaShippers. Users should review the privacy policies of third-party websites before using them.

MediaShippers uses collected information to:

• create, maintain, and administer accounts and subscriptions;
• operate content discovery, catalogue display, deal rooms, buyer-seller matching, contract registration, and content delivery workflows;
• support dubbing, subtitling, QC, transcoding, and related content operations;
• power Platform DNA Gene, offer evaluation reports, pricing guidance, Title Match, and content recommendations;
• send account notices, deal alerts, platform updates, support messages, and consent-based marketing communications;
• communicate with users for legitimate B2B service-related purposes, account administration, deal facilitation, and platform updates;
• analyse usage patterns, regional demand, platform performance, and user experience;
• detect, prevent, and investigate fraud, unauthorised access, abuse, and security risks; and
• comply with laws, regulations, legal requests, and platform obligations.

Where a legal basis is required, MediaShippers relies on:

• Contract performance: to provide platform access, subscriptions, catalogue hosting, deal rooms, billing, and related services.
• Legitimate interests: to improve the platform, analyse usage, maintain security, prevent fraud, operate Platform DNA intelligence, provide B2B service-related communications, and administer accounts, balanced against user privacy rights.
• Consent: for marketing communications and cookie-based tracking where consent is required.
• Legal obligation: to comply with laws, court orders, regulatory requests, tax requirements, and legal duties.

Where processing is based on consent, users may withdraw consent at any time by contacting MediaShippers or using available preference controls. Withdrawal of consent will not affect processing lawfully carried out before the withdrawal.

Users may opt out of marketing communications at any time by using the unsubscribe link in the communication or by contacting MediaShippers at sales@mediashippers.com.

Even after marketing opt-out, MediaShippers may still send necessary transactional, legal, security, account, subscription, or deal-related communications.

MediaShippers does not sell personal information.

MediaShippers may share information only where necessary, including with:

• authorised team members and affiliates;
• buyers or sellers where required for platform operation and deal facilitation;
• cloud hosting providers, payment processors, analytics providers, technology vendors, customer support providers, and content operations partners;
• AI and analytics providers, including Google Analytics and Microsoft Clarity, mainly in anonymised, aggregated, or de-identified form;
• professional advisors, auditors, insurers, and legal consultants;
• parties involved in a merger, acquisition, restructuring, financing, or sale of assets; and
• regulators, courts, government authorities, or legal bodies where required by law.

MediaShippers does not share personal information with advertisers, ad networks, or data brokers for behavioural advertising or commercial targeting.

MediaShippers uses cookies and similar technologies for functionality, analytics, security, performance monitoring, and user experience improvement. Full cookie details are available in the Cookie Policy at mediashippers.com/cookies.

MediaShippers uses cookies, pixels, tags, local storage, and similar technologies to support:

• authentication;
• session management;
• security;
• platform functionality;
• analytics;
• performance monitoring;
• user preferences; and
• Platform DNA intelligence continuity.

Cookie categories include:

• Essential cookies: for login, session management, security, deal room state, and role-based platform rendering.
• Analytics cookies: from Google Analytics and Microsoft Clarity for anonymised usage and behavioural data.
• Preference cookies: to remember user settings, filters, deal pipeline views, and notifications.
• Platform intelligence cookies: to support Platform DNA, Title Match, and Deal Definition continuity.

Essential cookies remain active regardless of cookie preferences.

MediaShippers retains data only as long as necessary to provide services, maintain records, support operations, improve AI-assisted tools, comply with legal and contractual duties, resolve disputes, and enforce agreements.

Unless a longer period is legally required:

• account and profile data may be retained during the active account period and up to 3 years after closure;
• catalogue and content data may be retained up to 5 years after last activity;
• deal and transaction records may be retained for 5 years from last activity or transaction;
• Platform DNA intelligence inputs may be retained during the active period and up to 3 years, then anonymised where reasonably possible;
• buyer report and Deal Definition data may be retained during the active session and up to 3 years after closure;
• analytics data from Google Analytics and Microsoft Clarity may be retained generally up to 13 months;
• payment and billing records may be retained for 7 years for legal and tax purposes;
• communications and support records may be retained for 3 years from last interaction; and
• data subject to legal hold, investigation, dispute, or regulatory inquiry may be retained until the matter is resolved.

Where reasonably possible, AI inputs and analytics data may be anonymised, aggregated, or de-identified for platform intelligence, service improvement, and operational analysis.

MediaShippers operates globally and may process or store information outside the user's country, including in the United States and other jurisdictions where affiliates, cloud providers, analytics vendors, or service providers operate.

Where personal data is transferred internationally, MediaShippers takes reasonable steps to apply appropriate safeguards in accordance with applicable law, including contractual protections, data processing agreements, and other legally recognised transfer mechanisms.

MediaShippers uses reasonable technical and organisational safeguards to protect information from unauthorised access, disclosure, alteration, misuse, or destruction.

These safeguards include:

• encrypted transmission through TLS/HTTPS;
• access controls;
• role-based permissions;
• secure cloud infrastructure;
• ongoing security monitoring; and
• periodic security assessments.

No online platform or data transmission system is completely secure. Users acknowledge that internet-based transmission carries inherent security risks.

Where required by law, MediaShippers will notify affected users of a data breach that creates a material risk to users or their rights.

Subject to applicable law, users may have the right to:

• access personal information held by MediaShippers;
• request correction of inaccurate or incomplete information;
• request deletion of personal information, subject to legal retention duties;
• restrict or object to certain processing;
• request portability of information in a structured format; and
• withdraw consent where processing is based on consent.

Requests and grievances may be sent to sales@mediashippers.com. MediaShippers will review and respond to such requests within the timeframe required under applicable law.

MediaShippers operates structured deal rooms, including VVIP Deal Rooms, for commercial negotiations.

Deal room data is protected as follows:

• deal communications, pricing discussions, offer terms, and negotiation records are accessible only to the buyer and seller involved in the specific deal and authorised MediaShippers personnel;
• deal room data is not used to generate anonymised intelligence outputs, benchmark pricing, or market indicators without explicit consent from both parties;
• acquisition briefs submitted through Deal Definition are confidential strategy data and are not disclosed to sellers or third parties unless the buyer initiates a Title Match introduction;
• seller pricing inputs, undisclosed rights windows, and active licensing terms are not shared with competing buyers or disclosed through Platform DNA outputs.

MediaShippers is a professional B2B platform intended only for business users. It is not directed to individuals under 18. MediaShippers does not knowingly collect personal information from children. If such information is inadvertently collected, MediaShippers will take reasonable steps to delete it promptly.

MediaShippers may contain links to third-party websites or services, including market databases, industry event portals, and partner platforms. MediaShippers is not responsible for the privacy practices, content, or policies of third-party platforms. Users should review third-party privacy policies before using those services.

MediaShippers may update this Privacy Policy to reflect changes in the platform, practices, services, legal requirements, or regulatory guidance. Updated versions will be posted with a revised "Effective Date" or "Last Updated" date.

Where material changes are made, MediaShippers may notify users by email, platform notice, or other appropriate method. Where changes affect buyer or seller data practices, including Platform DNA intelligence, Deal Definition data handling, or deal room confidentiality, MediaShippers will provide role-specific advance notice to affected users where required.

Continued use of the platform after the updated Policy becomes effective constitutes acceptance of the revised Policy, subject to applicable law.